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‘The technology of tomorrow’: A round-up of IBC2019

This year's show saw its first-ever Esports Showcase, the launch of the Next Gen Hub, the introduction of the Social Impact Awards and Young Pioneer Award and the showcase of IBC’s first three media innovation accelerator projects

IBC2019 has concluded this year with a total attendance figure of 56,390, with the number of under 35s increased by 10 per cent year-on-year and a rise in C-level attendees.

This year’s show saw its first-ever Esports Showcase, the launch of the Next Gen Hub, the introduction of the Social Impact Awards and Young Pioneer Award – which was granted to Vera Bichler, Austrian broadcaster ORF’s first female football director – and the showcase of IBC’s first three media innovation accelerator projects, the Media-Telecom Catalysts.

Leading actor, director, and producer Andy Serkis delivered a captivating Convention Keynote and accepted his International Honour of Excellence award, and Dutch football legends Ruud Gullit and Robin van Persie were at the show to speak about their latest TV projects. Conference delegates also heard from Keynote speakers including Cecile Frot Coutaz (YouTube), Shalini Govil Pai (Android TV) and Max Amordeluso (Amazon Alexa).

IBC chief executive Michael Crimp said: “Across the Exhibition, Conference and Feature areas, IBC2019 has been a hive of networking, deal-making, product launches, learning and the sharing of ideas. It has been a celebration of the industry’s creativity and drivers of change while also helping to identify and address key challenges.

“We are delighted to see audience growth in our key target areas, particularly welcoming more young people, senior-level executives and overseas visitors. While this gives us a focus to build on next year, our metrics for success also include crucial elements like the quality of experience, audience engagement, and IBC’s influence on the industry, and our conversations with exhibitors and attendees tell us that these have all improved on 2018.

IBC director Imran Sroya also commented: “IBC continues to succeed because we work hard to present the most knowledgeable speakers, the most topical sessions and the technology of tomorrow, providing a global meeting point that enables industry professionals to get together and share vital information about all aspects of media, entertainment, and technology.”

At IBC2019, the results of three IBC’s media-telecom catalyst programmes were presented – a 5G-enabled tourism experience, AI indexing for regulatory content management, and mobile newsgathering using AI-powered compression, revealing how collaboration across the media and telecoms communities can transform both businesses and consumer experiences.

The Big Screen, which was equipped with Dolby Vision and Dolby Atmos, delivered an entertaining programme of events and screenings. Presentations included an exclusive cinematic screening of Game of Thrones’ epic Season 8 battle episode The Long Night with a discussion of the craft and technology behind the show; the stories behind the edit and the music of the Elton John biopic, Rocket Man; and a BBC Studios Natural History showcase.

IBC2020 takes place from Friday 11 September to Tuesday 15 September 2020.

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