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TTA expands with Sorensen and Arva

Norwegian theatre sound specialist TTA has boosted its sales and marketing team with the appointment of Flemming Sørensen to the company.

With an extensive background in professional audio sales, primarily in the distribution of blue-chip branded products to the Scandinavian market, Flemming Sørensen takes up the job of sales & marketing manager.

Formerly the director of the professional audio department at Danish distribution company Kinovox, Sørensen is now responsible for TTA’s international export. He will also oversee national sales for Denmark and Norway, a territory that hosts some of TTA’s most extensive and prestigious system installations, including Trondheim’s Trøndelag Teater, the new National Opera House in Oslo and the Royal Danish Theatre in Copenhagen.

The appointment of Arva Trading AB as exclusive distributor in Sweden completes the picture in Scandinavia. Arva distributes a portfolio of brands, including d&b audiotechnik, DPA microphones, Optocore, Solid State Logic and Sony.

“TTA has a great story to tell,” said Sørensen, “of talented Norwegian inventors who are designing truly ground-breaking technology for the performance industry. They’ve had good successes in Europe already, my immediate goal is to take this story further abroad, and match that success in the rest of the world.”