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PSN-e previews PLASA – part 2

Martin Audio's highly-anticipated MLA Multicellular Loudspeaker Array is set to be among the star attractions at this year's PLASA Show, which takes place at London's Earls Court next month.

Ateis, Alcons Audio, Martin Audio and Trantec feature in PSN-e’s second round-up of PLASA 2010 previews, writes David Davies. The first selection of likely product highlights at this year’s PLASA Show – which takes place from 12-15 September at London’s Earls Court – can still be accessed here.

Show organisers say that over 500 new products will be exhibited at PLASA 2010, while the event will also play host to 40-plus new exhibitors – among them Ateis, for whom the show will provide the first major public showcase for new Integrated PA/VA system the IDA8. Combining digital audio signal processing, matrix control, message playout and microphone capability into a one-unit package, the new system is said to be easier to use and set-up than the one on which it is based, the well-established IDA4.

“In a typical installation, IDA4 was the central controller but it has to be connected to a network and a loudspeaker line monitoring device,” said Ateis UK sales director Neil Voce. “That was three separate devices but now all those functions have been combined into one box, the IDA8.”

Alcons Audio will showcase products from across its pro-ribbon-based sound system portfolio, including the LR7 micro line array and LR7Bass system, along with the recently-introduced BC543 cardioid subwoofer, a self-contained triple 18″ subwoofer that enables cardioid pattern control when driven by the Digital Drive Processor in the ALC amplified loudspeaker controller. The company will also exhibit systems from the ACO Architect Colour Option programme and conduct low-SPL demos based around the VR8 compact monitor and BF151 bass system.

Tom Back, MD of Alcons Audio, tells PSN-e that PLASA “can be seen as the important show for the second half of the year, with Frankfurt [its equivalent] for the first half.” Nonetheless, he laments the absence of some “significant” audio manufacturers from the showfloor, and advises show organisers to ensure that the event is “not run too commercially, whereby large amounts of money are asked for features that can be found for free at some other shows.”

Martin Audio, meanwhile, is set to undertake the UK exhibition debut of its much-discussed MLA Multicellular Loudspeaker Array. Following a host of European live showcases, PLASA visitors will be able to see a system that is said to deliver a degree of “coverage and consistency” not previously achievable with traditional touring line arrays.

Jason Baird, Martin Audio’s R&D director, commented: “Our primary aim with MLA was to take the guesswork out of daily system design and enable the engineer’s mix to be delivered throughout an audience with precision, consistency and repeatability. Based on the amazingly consistent results we experienced during the system’s German tour debut [with hip hop act Fettes Brot], and now with the Zac Brown Band tour in the US, we are even more convinced that MLA is a game-changing product.”

Trantec will showcase the Channel 38-compliant version of its S4.16 16-channel system, along with the S5.3 12-channel and S5.5 24-channel systems. Collectively, the products are said to underline Trantec’s commitment to ensuring that PMSE customers can make the transition to post-ch 69 operation necessitated by spectrum reallocation in 2012.

Mark Parkhouse, head of sales & marketing at Trantec, commented: “PLASA is where the UK’s entertainment community comes together and we’re delighted to be at the show with a product line that answers the questions so many industry professionals have been asking ever since Ofcom began its review of radio frequency usage.”

Look out for more PLASA previews on PSN-e in the weeks ahead.