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Outline and PRG announce major US partnership

The new agreement means PRG becomes an authorised Outline dealer and "will rent and resell our equipment, and specify it into installations, as well as sub-rent it to other companies” says Outline North America MD.

Italian loudspeaker manufacturer Outline S.r.l. and its US subsidiary, Outline North America, LLC, have entered into a strategic partnership with US production giant PRG (Production Resource Group). According to Tom Bensen, managing director of Outline North America, the agreement means that PRG becomes an authorised Outline dealer “with full and unrestricted access to all Outline product lines. PRG will rent and resell our equipment, and specify it into installations, as well as sub-rent it to other companies.” The center of activities for this new relationship will be at PRG’s expansive Las Vegas facility – the hub of PRG’s touring sound business – where a turn-key system of Outline GTO (pictured), GTO-SUBS, Butterfly, Mantas, DBS18-2 Subs and recently introduced LipFill-0182 will be maintained for immediate deployment for PRG’s production and touring requirements. “We are very excited to enter into this relationship with PRG,” says Giorgio Biffi, CEO of Outline S.r.l. “This comes at a very exciting time for our company, as we continue our global growth initiative with the addition of many of the world’s largest premier sound and production companies. PRG is a wonderful and welcomed addition to our family of Outline partners.” “I have seen the incredible growth of PRG over the years and am very pleased to have them help lead the charge for our large format line array, the GTO, in the US,” adds Bensen. “We appreciate PRG’s confidence in our company and their shared vision for the future as we begin this relationship.” PRG is a 360° event operation, supplying lighting, video effects, scenery and sound for Broadway productions such as Spiderman: Turn Off the Dark, and major live television presentations including the Academy Awards. PRG also provides extensive audio systems, stage design and lighting effect systems for major tours and events such as Elton John, Black Eyed Peas, Red Hot Chili Peppers and the Super Bowl half-time show. In the last two years the New York-based company, which celebrates its 30th anniversary this year, has expanded rapidly by aggressively acquiring businesses in several territories, including rental house EML Productions NV in Belgium, LED screen manufacturer Bytecraft in Australia, production outfit SHOWTEC in Germany as well as other US-based entertainment technology businesses.