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David Bowie V&A expo to be enhanced by Sennheiser

Neumann speakers and Sennheiser guidePORT audio systems will embellish the forthcoming retrospective of the veteran popstar’s life and style at London’s Victoria and Albert Museum.

The world’s largest museum of art and design, the Victoria and Albert Museum in London, is preparing to host a unique exhibition on one of the most influential artists of our times, David Bowie.

Having recently celebrated his 66th birthday and launched a surprise new single Where Are We Now? ahead of a new album – his first in as decade – Bowie continues to be at the forefront of the world of popular music, where he has been for nearly 50 years. (The new single recalls Bowie’s time in Berlin, where he spent time at Hansa Tonstudio during the creation of the albums Heroes, Low and Lodger.)

Marked by continual re-invention, intellectual depth, musical innovation and striking visual presentation, the V&A exhibition ‘David Bowie is’, opening on 23 March 2013, will examine Bowie’s processes, influences and creativity.

To ensure a premium audio experience for visitors, the V&A is working in partnership with audio specialist Sennheiser. Every visitor will be able to immerse themselves in Bowie’s music, art, and style via Sennheiser’s guidePORT audio guide system. The system will seamlessly integrate sound material into the tour and automatically provide music and narrative when visitors approach the exhibits.

The audio journey culminates in a Sennheiser 3DAudio experience, where visitors will become enveloped in a spatial rendition of David Bowie’s music played through hidden Neumann KH series loudspeakers.

“We are extremely pleased to work with the renowned Victoria and Albert Museum,” says Paul Whiting, president of global sales at Sennheiser. “We will not only bring equipment to this exhibition but also our audio expertise offering visitors an immersive 3DAudio experience.”

Following its run at the V&A, the exhibition will travel overseas, with Sennheiser continuing to provide the equipment, ensuring an optimum sound experience for the duration of the tour.