Lab.gruppen looking to the future after parting company with Sennheiser UK

SWEDEN/UK: Lab.gruppen has announced that an agreement which saw Sennheiser UK distribute its products in the UK market for over two years is coming to an end. The Swedish manufacturer - which is due to start sending out the latest additions to its C Series line "en masse" on February 19th - acknowledged Sennheiser's "hard work" on behalf of its products, reports David Davies.
Author:
Publish date:

SWEDEN/UK: Lab.gruppen has announced that an agreement which saw Sennheiser UK distribute its products in the UK market for over two years is coming to an end. The Swedish manufacturer - which is due to start sending out the latest additions to its C Series line "en masse" on February 19th - acknowledged Sennheiser's "hard work" on behalf of its products, reports David Davies.

Lab.gruppen expects to make an announcement about its future plans for distribution within the UK market "in the very near future". In the meantime, Sennheiser UK will continue to supply Lab.gruppen products.

Commenting on the decision, Claus Behrens - Lab.gruppen's European sales manager - said that the manufacturer's increasingly diverse product range necessitated a different approach. "I would like to thank Sennheiser UK for the hard work they have done in developing the Lab.gruppen brand in what is undoubtedly one of the most competitive markets in Europe," he stated. "But with our ever-expanding and more diversified portfolio of products we feel the need to get more directly involved with the UK market and are therefore working on a distribution solution that will allow this approach."

Meanwhile, Lab.gruppen MD Tomas Lilja tells PSN-e that 2007 has got off to a very strong start. "Even though sales are well up on expectations, the forward planning and efficiency of our manufacturing operations team has allowed them to rise to the occasion," he says. "And our engineering and product management groups are also delivering on or ahead of targets. We set some tough deadlines for the introduction of the new FP+ Series and C Series line extension products, and all have been achieved or surpassed. 115 V versions of all FP+ [products] are now shipping (now including the FP 10000Q 4 x 2500 WPC and FP 13000 2 x 6500 WPC models), and the four new C Series line extension models are due to be leaving the factory en masse beginning 19th February."

He adds: "We felt that it would be hard to expand on the achievements of 2006 but the signs so far are that, through the efforts of all at Lab.gruppen and our loyal distributors and customers old and new, we're on our way to an historic year."

Minus Lab.gruppen, Sennheiser UK's distribution portfolio will still include Neumann, Klein and Hummel, DAS and a number of other well-established brands.

Web
» www.sennheiser.co.uk
» www.labgruppen.com

Related

Lab.gruppen announces UK distribution deal with new company Audioforce

UK: As of yesterday (March 19), Audioforce has become the exclusive UK distributor of Lab.gruppen. The deal - which follows the announcement in February that the amplifier manufacturer's previous arrangement with Sennheiser UK was to come to an end - marks the emergence onto the British scene of a new distributor with a resoundingly ambitious objective. "We want to become the leading pro-audio distributor for the UK," Audioforce managing director Guy Lewis (pictured on the left) tells David Davies.

New Swiss distributor for Lab.gruppen

GERMANY/SWITZERLAND: TC Electronic Switzerland has joined Lab.gruppen's stable of distributors, writes David Davies. Previously distributed in Switzerland by Audio Tech, Lab.gruppen has appointed TC Electronic Switzerland to represent its products in the country with effect from July 1st. Day-to-day operations for the brand are to be handled by Giovanni Dolci, who tells PSN-e that he expects to double Lab.gruppen's turnover in Switzerland within two years.

Sennheiser UK named as new Powersoft distributor

UK: As PSN-e was about to go to virtual press, it was confirmed that Sennheiser UK had become the sole UK distributor of Italian pro audio amplifier manufacturer Powersoft. The Florence-based company - established in 1995 - is one of Europe's leading rack-mountable digital amplifier manufacturers, reports David Davies.

Looking back at PLASA 08

UK: The 2008 edition of PLASA concluded last Wednesday at London's Earls Court, writes David Davies. Following last week's live show coverage (read here) and several earlier product previews (read here and here), PSN-e concludes its PLASA 08 coverage by recalling some other highlights, including the awarding of this year's Gottelier Award to DiGiCo's John Stadius (pictured), the announcement of a slew of new customers for Electro-Voice line array systems, and DPA's introduction of a new instrument mic series.

Mixing it up: PSN-e previews PL+S (part 2)

GERMANY: Console companies, plug-in providers and more will ensure that it's not just loudspeaker manufacturers making the headlines in Frankfurt. Lab.gruppen, Lawo and countless other companies not necessarily beginning with the letter 'L' will exhibit new products at Prolight + Sound 09, which takes place from April 1 to 4.

Sennheiser UK and Powersoft end distribution partnership

UK: The decision was announced on 1 April and, says Powersoft, reflects the current economic situation. Sennheiser UK became the exclusive UK distributor for the Italian amplifier brand in August 2007, since when it has contributed to the roll-out of a raft of new Powersoft products.

Lab.gruppen initiates training sessions to support PLM touring range

WORLD: Following the introduction of the PLM 10000Q - the first model in its new Powered Loudspeaker Management touring range - at PLASA 2007, Lab.gruppen recently held four major training events for its distribution network in support of the new product series. Meanwhile, Michael J. Christensen - the manufacturer's vice-president of sales & marketing - reports that PLM sales to this point have "surpassed all expectations", writes David Davies.

Tasmanian company finds the formula with MC_

UK: Professional Music & Lighting Systems (PMLS) in Tasmania has augmented its inventory with extra E Series amplifiers, writes David Davies. The additional E Series units were supplied by CMI Music and Audio, which was recently appointed to the position of MC² Audio distributor in Australia.