VDC Trading has promoted Cain Cookson to the position of UK head of sales. 

Formerly senior relationship manager, Cain has been with VDC for two years. He previously ran his own audio production company after graduating with a First Class BSc in Audio and Music Technology in 2012.

In this new role, he will take on responsibility for the commercial aspect of the business for the whole of the UK, heading up the sales team in the country.

Cookson said: “It’s great to be able to expand my role in this way. The UK is a key market for VDC and we have many interesting projects in the pipeline. I’m excited to be able to drive the commercial side of the business and look forward to continuing to work with clients to ensure they get the service they expect from VDC.”

Niall Holden, founder and CEO of VDC Trading, said: “Cain has been with us for a couple of years now and in that time he has proved himself to be a valuable member of the team. His knowledge, enthusiasm and commitment to the VDC brand is invaluable and he always goes above and beyond for clients.”