Shure Distribution to provide RADA with equipment, training

Shure Distribution UK (SDUK) is partnering with the London-based Royal Academy of Dramatic Art (RADA) to provide students with audio equipment and expert knowledge throughout their training.
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Shure Distribution UK (SDUK) is partnering with the London-based Royal Academy of Dramatic Art (RADA) to provide students with audio equipment and expert knowledge throughout their training. SDUK will support RADA with equipment for its live and studio productions plus for its theatrical sound design and location recording courses. These include Shure shotgun, dynamic and wireless microphone systems, and Sound Devices recorders for field use. Shure applications engineers will also play a central role in creating and delivering tuition for the students on RADA's Specialist Sound and Technical Theatre and Stage Management (TTSM) courses, including key modules and hands-on training on wireless microphone use and RF spectrum management. “Students are the future lifeblood of the audio and live production industries worldwide, and we are privileged to have the opportunity to work closely with an organisation of RADA’s reputation," said Peter James (pictured, left), managing director at SDUK. "This partnership gives RADA students the opportunity to train with some of the world's finest microphone technology and location sound equipment whilst also benefitting from Shure's technical expertise and knowledge. Shure and Sound Devices have released a breadth of new products and cutting edge technology in recent years which certainly captured the attention of RADA. We’re honoured to have been selected by RADA and look forward to a long and successful relationship.”
"We are delighted to be embarking on this exciting new partnership with SDUK," added Chris Mock (pictured, right), head of sound at RADA. "It will be extremely valuable for our technical students to have first hand practical experience in using some of the leading technology in the sound industry. At RADA we are proud to offer our students the highest level of training to best equip them for when they graduate and begin their professional career. This venture will contribute highly to the students’ learning and development."



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