Riedel Communications has revealed that it will be opening a new office in Beijing, China.
Following successful office launches in Australia, Japan, and Singapore, Riedel decided to expand into the Chinese market, making this the company's fourth Asia-Pacific sales hub.
The office, which is located in the Chaoyang District, will be led by regional sales manager for China, Ms. Gao Jian, who will support the increasing growth of Riedel's Chinese customer base and will provide the company with customer service, system design, business development, and sales functions.
Director at Riedel Communications for Asia Pacific, Cameron O'Neill said: "As the Chinese broadcast, production, and event markets continue to expand, the time is right for Riedel to have an established presence in China. We're very excited to open an office in China's capital city and staff it with a great team of professionals.
"Our award-winning technologies are designed specifically to meet the production challenges of today and tomorrow. Adding local resources and support will help us better service customers who need high-quality broadcast and AV solutions in this important market. The Beijing office is just the beginning of Riedel's long-term commitment to China."