ISE reports greatest-ever audio presence - PSNEurope

ISE reports greatest-ever audio presence

A grand total of 256 audio companies are set to exhibit at the 2012 edition of ISE, representing a new high-water mark for the sector at the annual AV and systems integration trade show.
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In a further indication of the show’s burgeoning audio appeal, manufacturers’ forum PAMA is to hold its first European meeting of the year at ISE, writes David Davies.

A grand total of 256 audio companies are set to exhibit at the 2012 edition of ISE, representing a new high-water mark for the sector at the annual AV and systems integration trade show.

Set to draw more than 750 exhibitors overall, ISE 2012 will take place at the Amsterdam RAI from 31 January to 2 February. Attendance expectations for the show are considerable after a 2011 edition that attracted 34,870 visitors – up 22% on the previous year.

Audio is playing a major part in driving the growth of the show, as illustrated by this year’s expansion into Hall 7. Approximately half of the companies in this area are drawn from the pro-audio sector, and are either new to the show or expanding their presence.

As well as having the opportunity to see a multitude of new products on the showfloor, attendees will be able to benefit from training sessions organised by InfoComm. Audio stand-outs look to include Jerry Placken and John McMahon on ‘AVB: the future of standards-based AV networking’ (31 Jan, 11.30-12.30), Michael H. Weckesser’s ‘Introduction to Acoustics’ (1 Feb, 11.30-12.30), Janko Ramuscak’s ‘The Secret of a Good Sound System’ (1 Feb, 13.00-14.00) and Gordon Moore’s ‘Troubleshooting Audio Systems’ (1 Feb, 14.30-15.30). The full programme can be found at www.iseurope.org/kcms/home.php?navi=47&site=education&gname=InfoComm%20training.

Further underlining the centrality of audio to the show, PAMA (Professional Audio Manufacturers Alliance) will, for the first time, hold its initial European gathering of the year at ISE. Pro-audio manufacturing companies interested in attending the PAMA meeting on 1 February at noon can contact PAMA executive director Duffy Wilbert at duffywilbert (a) pamalliance.org.

“PAMA schedules meetings to coincide with trade shows that have strong exhibitor support from the PAMA membership,” Wilbert tells PSNE. “Because ISE has a significant pro-audio component and is early in the calendar year, it made sense for PAMA to convene a meeting at ISE.”

A PAMA panel will also participate in a session on the future of audio networking during the pre-show InfoComm Future Trends Summit on 30 January. More details at www.iseurope.org/kcms/home.php?site=event&navi=97.

www.pamalliance.org

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