DiGiCo reinforces UK sales support structure

DiGiCo has appointed James Lawford to the position of UK sales executive in a move designed to provide additional support for its UK operation.
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James Lawford will work closely with DiGiCo's UK dealer network, heloing to further strengthen commercial development in the market and provide a dedicated point of contact for the company's UK dealers and end-user customers.

Lawford will also use his technical knowledge to provide product demonstrations and to increase product awareness throughout the country.

"JJ's appointment will have a direct benefit to the UK market, but will also free up more time and the other abilities of other team members on a global basis," said DiGiCo marketing director David Webster. "Together with our dealer network, this means that we can bring the considerable advantages of using DiGiCo products to an ever-wider audience."