Cymatic Audio appoints Riverside Audio as exclusive UK sales agent

Riverside Audio will restructure the current dealer network and run UK training programmes
Publish date:
Social count:
Riverside Audio will restructure the current dealer network and run UK training programmes

Swiss manufacturer Cymatic Audio has brought in Riverside Audio to handle the exclusive sales representation of all Cymatic products in the UK from January 1, 2018.

Riverside’s immediate priorities will be to restructure the current dealer network while running UK training programmes and developing product awareness campaigns to serve local marketing needs.

Nick Longland heads up Riverside Audio

Nick Longland heads up Riverside Audio

Riverside Audio is headed up by UK sales veteran, Nick Longland, whose background in the MI and pro audio industry spans almost 20 years, including nearly thirteen years with Sennheiser UK.

He commented: “My role is to provide the best, no-nonsense sales service while looking for efficient ways to sell through. Key to my success is in selecting high quality brands to represent, and Cymatic Audio is a perfect example.

“I was immediately impressed, not only by the existing product range, but also by Cymatic’s forward-thinking approach to technology and their strategy of introducing products to the market that are real solution-providers without breaking the bank.”

Cymatic Audio CEO Arie van den Broek said: “Nick’s experience and vast network of contacts in the UK across both MI and pro audio markets make him ideally placed to represent Cymatic products in the UK. His personal and personable approach and ‘rep firm’ business model are a perfect fit for us, and we are looking forward to a mutually profitable working relationship.”


Holophone appoints new exclusive UK distributor

UK: AppleWorld Distribution is the surround microphone manufacturer's new representative in the UK, reports PSN-e. AppleWorld Distribution - the distribution arm of Planet Audio Group - is able to call on more than 300 dealers, and has been enlisted to help Holophone make its products more accessible to users in the UK.


ACS appoints new UK partner

Acoustic Control Systems BV has enlisted HD Pro Audio (whose sales director, Andy Huffer, is pictured) to work on its behalf in the UK market. Andy Huffer will lead the new partnership, expanding on an existing relationship between RK Sound and ACS.

New sales manager for RCF UK

UK: RCF UK has appointed Dean Davoile to the role of sales manager for its MI/Pro division, reports PSN-e. Davoile brings to the position considerable industry experience that most recently saw him work at IAG UK, where he handled brands including Wharfedale, Quad and Mission.