Allen & Heath has appointed Markus Sinsel as the mixing console company’s new sales director.
Sinsel has joined Allen & Heath directly from its Germany, Spain and UK distributor, Audio-Technica Europe, where he held the role of Allen & Heath brand manager.
Allen & Heath’s managing director, Rob Clark commented, “Markus has been part of the Allen & Heath family for the past 17 years and has a truly exceptional understanding of both our products and our customers. I cannot imagine a more qualified individual to drive our continued growth in cooperation with our distribution partners.”
Sinsel added: “Allen & Heath has been a central element of my professional life, first as an audio engineer, then working with the great team at Audio-Technica Europe to develop the brand in Germany and the UK. I am looking forward to building relationships with distribution partners around the world and working with them to provide excellent service to the customers who put their trust in Allen & Heath.”
Robert Morgan-Males, CEO of Audio-Technica Europe, stated: “An efficient and strong relationship is always the key success factor between manufacturer and distributor. While of course we’re disappointed to see Markus depart after many years of service to the Audio-Technica German market, his consummate knowledge of the Allen & Heath brand, the European customer-base and our own business processes will only add dividends to the strength of this relationship. We are all looking forward to ‘continuing’ working with Markus, now in a new role, and congratulate him on the appointment.”