Rogers adapts video workflow for cross-media operations

Canadian broadcasting group Rogers Media is beta-testing a new digital production workflow system designed for television to tailor TV audio for broadcast on its radio stations, writes Kevin Hilton.
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Canadian broadcasting group Rogers Media is beta-testing a new digital production workflow system designed for television to tailor TV audio for broadcast on its radio stations, writes Kevin Hilton. Engineers from Rogers saw the Quantel QTube as a prototype at IBC 2010 and decided it could be used to share and re-purpose material over five regional broadcast centres in Canada. QTube (user interface on iPad pictured) is based on IP and was designed to allow a full production chain to be created, giving access to anyone involved in a project anywhere in the world. "It's a workflow that takes geography out of the equation," comments Quantel spokesman Roger Thornton. Rogers is integrating QTube with existing Quantel sQ servers so that reporters and editors can load material in one location and make it available to the entire network from a central storage system. QTube was designed for video with accompanying audio and gives frame accurate play-back but Rogers saw the potential to use the system for its radio stations across Canada as well as its TV operations. "Using a high speed internet connection a radio journalist can log into the sQ Enterprise server from the radio station, home, a hotel or sports venue and get access to all material," explains Frank Bruno, vice president of engineering for Rogers Media. The reporter then has options as what audio tracks to work with, including having the ability to downmix 5.1 material to stereo or select individual tracks within the surround mix. The selected clip can then be downloaded to a computer or tablet as a WAV file and be played out either to another recording device or live to air. Rogers has been beta-testing this technology for approximately two months. Bruno says this way of working is "a great time saver and reduces duplication by eliminating the need to send a TV reporter and a radio reporter to the same event". www.quantel.com

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