Paris-based ACE Medias Tools, a distributor and developer of broadcast software in France, and Lawo, the German manufacturer of IP network, audio, video, control and monitoring solutions, signed a distribution agreement to further strengthen Lawo’s presence on the French radio scene.
The appointment of ACE Medias Tools will allow Lawo to approach both public and private radio channels from a different angle.
Arnauld Vallin, ACE's CEO and co-founder, said: “ACE Medias Tools is thrilled to leverage the combined experience of over 60 years of its founders to serve the French radio landscape with cutting-edge, highly innovative and future-proof solutions for 21st-century radio operations. With our know-how and Lawo’s enviable track record on a global scale, we are confident that Lawo will be a significant player in the French radio scene in the very near future.”
Lawo's IP-based virtual radio consoles are gaining ground even in medium-sized stations.
“With ACE Medias Tools, Lawo has found a valuable partner able to help us to spread our progressive solutions for French radio customers. Thanks to ACE’s solutions and Lawo’s virtual offering based on our VisTool software platform, we will be able to supply flexible concepts that fit the requirements of radio stations big or small like a glove,” added Jochen Richter, head of sales, radio, at Lawo.
This partnership will have no effect on Lawo’s audio-production, video, control and telemetry/monitoring product lines in France, which will remain under the supervision of Lawo’s sales manager, France, Joffrey Heyraud. “I’m looking forward to this partnership, which is bound to create more opportunities for the entire Lawo family,” said Heyraud.