Lager, lager, lager! Carling initiative kicks off with Underworld at Abbey Road2 December 2014
The Carling-sponsored Black Label Project lifted off with style last week as dance music icons Underworld and pop producer newcomers Gorgon City performed exclusively for fans and guests at Abbey Road Studios. The evening marked the first in a planned series of collaborations that will bring together the best of Britain’s established and emerging talent through a series of immersive, innovative and disruptive live events.
The Black Label Project launch on Monday 24 November saw Gorgon City, whose recent album Sirens catapulted them straight into the Top 10 in October 2014, kickstart the event; techno/dance pioneers Underworld, who have just celebrated the 20th anniversary of their seminal album dubnobasswithmyheadman, followed up with a six-song set. Underworld (main picture), of course, broke into the mainstream with their lyric ‘Shouting lager, lager, lager!’ in the track Born Slippy – could there have been a more appropriate act to baptise a project sponsored by Carling?
In an exclusive for those in attendance, the two acts performed their own re-worked versions of Underworld’s masterpiece Cowgirl.
The spirit of the night was captured using the studio’s globally acclaimed live-to-vinyl recording process. Miles Showell (pictured) – featured some months ago in PSNEurope (see Miles Showell on half-speed mastering for Underworld reissue) – was in charge of the cut.
A limited run of 12” vinyl, pressed by The Vinyl Factory and featuring both live versions of Cowgirl, are being produced for attendees of the event as well as some lucky fans. There will also be a limited number of the Gorgon City version of Cowgirl available to download at www.blklabelproject.com.
Underworld said of the gig: “The opportunity to make a recording live to vinyl is a unique one and it was exciting do it in front of an audience in the hallowed halls of Studio 1.”
Gorgon City added: “Abbey Road Studios holds a certain magic for musicians so getting to perform there for the Black Label Project and record with Underworld was a once-in-a-lifetime experience.”
Abbey Road Studios will play host to further Black Label Project events over the course of the next year, bringing together celebrated icons and new talent within the building’s revered recording spaces.