Sound Technology reports solid start for Vi30007 July 2014
Sound Technology Ltd, distributor for the UK and the Republic of Ireland, confirms that its premier dealers, SSE Audio Group and Adlib, have conducted successful dedicated demo days, introducing the new Soundcraft Vi3000 desk to audiences of engineers and touring and venue personnel. Kent-based PA hire outfit Phonophobia’s Mark Chant says he expects his new Vi3000 to be permanently out this summer.
Adlib has also confirmed the first installation desk to the University of Liverpool’s Guild of Students – one of a suite of Soundcraft consoles and racks supplied to the Students Union as part of an extensive refurbishment of its technical facilities.
With 96 mix channels, the Vi3000 – launched just ahead of Prolight + Sound earlier this year – is the first Soundcraft console to incorporate a Dante interface as part of its extensive connectivity configuration, with a full complement of analogue and digital I/Os and upgraded DSP. The console also accommodates the new Soundcraft RealTime Rack, designed in collaboration with plug-in manufacturer Universal Audio, providing access to 74 industry-standard UAD plug-ins.
SSE Audio Group took one of the first Vi3000s to ship to the Isle of Wight Festival, where sound engineer Chris Courtney used it to mixed monitors for Travis. SSE sales director, Alex Penn, confirms, “[The Vi3000] it sits neatly between the Vi1 and Vi4 and offers many new features which will secure the longevity of this series, which has always been popular with engineers.
“We also see a lot of potential in SSE Sales and Installations for the Vi3000 with its very competitive price point and new facilities, as this is the first time a large format Vi control surface has been available to the market at this level. It will integrate very neatly and cost effectively into venues with existing analogue infrastructure.”
Adlib director, Dave Kay, has this to say about the console: “This is a really easy board to walk up to and with 96 inputs and 24 stereo busses, it can handle much more complex shows when required without the venue having to rent in a different console.
“Because the DSP core is integral to the surface, it is a more compact package plus there are a lot more options to increase the I/O count and types of interfaces compared to that of a Vi1.
“The Dante integration will be useful for virtual soundcheck and playback from other sources too.”
Phonophobia’s Mark Chant adds: “Having MADI and Dante built into this desk gives Soundcraft a massive advantage as does the additional functionality, with the local ins and outs on the board.”
The first high profile appearance of his Vi3000 was at a University of Kent Summer Ball in Canterbury, attended by around 4,000 students.
The Sound Technology open days were led by Harman Professional’s tour sound application engineer, Ed Jackson, who has recently joined the company from the Academy Music Group. Ian Cullen, Sound Technology marketing director, reflects: “We couldn’t have asked for a more positive start to this launch. Reaction within the first month – both to these regional open days as well as our own here in Letchworth – has been 100% positive.”