‘Rock Band’ role for Sennheiser21 October 2008
US: Sennheiser and Neumann microphones feature in new computer game ‘Rock Band 2’, reports PSN-e. As a result of the collaboration with MTV Games and game developer Harmonix Music Systems, gamers can now utilise virtual Sennheiser mics and accessories at a variety of equally virtual events.
After earning virtual money on tour in ‘Rock Band 2’, vocalists can go to the game’s Rock Shop and buy Sennheiser e 935, Sennheiser MD 431 II, Sennheiser MD 441 and Neumann KMS 105 live vocal mics. Gamers can also access descriptions of the microphones as they ponder their selections.
In addition, Sennheiser ‘sponsors’ a challenge event in the game and ‘awards’ T-shirts to players with ‘serious skills’.
“We’re thrilled to partner with Harmonix Music Systems,” commented Kristy Jo Winkler, Sennheiser relations manager for the Americas and Canada. “This unique opportunity is another great example of Sennheiser’s ongoing commitment to innovation.”
Released this autumn and featuring the largest music catalogue of any music-based video game to date, Rock Band 2 is also notable for its inclusion of the first new song from US rock band Guns n’Roses in many years – a move that is said to augur well for the belated release of the band’s Chinese Democracy album, arguably the longest-gestating long-player of all time at 17 years and counting.